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LOOK: Katinko drops #KatinkoArtbox by Francis Nacion

A colorful project that aims to help Filipino artists promote their masterpieces online

Topical medication has long been a part of Filipino culture. But if you think that its appeal is only limited for those who are sick, this box might make you think twice. 

Greenstone Pharmaceutical, the company behind one of Pinoys’ favorite ointments, Katinko, has dropped its #KatinkoArtbox project. It aims to help Filipino artists promote their works in the digital space, especially these pandemic days, where they couldn’t hold physical exhibits.

#KatinkoArtbox is a project dedicated to promoting the masterpieces of Filipino artists and helping them reach a wider audience by sharing their art online,” Katinko says. 

In a Facebook post, the company revealed the first five colorful boxes painted by Aklan-born visual artist Francis Nacion. Each box is 7.5” x 10.5” in size. Aside from owning a masterpiece, every patron of the #KatinkoArtbox will also own different products from the company’s lineup of oils, ointments, and alcohol. 

#KatinkoArtbox is a project dedicated to promoting Filipino artists' masterpieces and helping them reach a wider…

Posted by Katinko on Monday, October 5, 2020

“With the good traits of a Filipino [like] hard work and good use of time, we can look forward to a brighter and happier life,” Francis says. “I want to show the world that the Filipino artist can be at par with the best in the world.” 

According to the same post, Francis is just the first of many #KatinkoArtbox designers.

https://www.instagram.com/katinko.artbox/


Source: Manila Bulletin (https://mb.com.ph/2020/10/06/look-katinko-drops-katinkoartbox-by-francis-nacion/?utm_source=rss&utm_medium=rss&utm_campaign=look-katinko-drops-katinkoartbox-by-francis-nacion)

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